Global Media Management – MA

The MA Global Media Management is designed to meet the growing demand for intelligent, innovative thinkers to work within the media sector. This programme is the ideal way to progress in a career in the media sector, and will also offer students that have previously studied degrees in media, culture and the creative industries the chance to advance their specialism further.

What’s covered in the course?

The MA Global Media Management is designed to meet the growing demand for intelligent, innovative thinkers to work within the media sector. This programme is the ideal way to progress in a career in the media sector, and will also offer students that have previously studied degrees in media, culture and the creative industries the chance to advance their specialism further.

You will learn about global business strategy and leadership and how this can advance the interests of media brands, reflecting on innovation and entrepreneurship challenges, which are emerging as significantly important skills for media managers all over the world. The programme is global in its outlook and reflects business systems, standards and practices from around the world, drawing upon international case studies and fostering intercultural fluency among students.

The MA Global Media Management is based on the philosophy that management education should provide a thorough grounding in the disciplines related to the functional aspects of management, and the interaction with contextual forces that impact on organisations. This knowledge and understanding is then further contextualised to provide integrative strategic themes. The impact of globalisation on business in all disciplines is a coherent theme throughout the programme.

Drawing on the strengths and expertise across Birmingham City University, this programme includes modules from both the Faculty of Arts, Design and Media (ADM) and the Faculty of Business, Law and Social Sciences (BLSS).

Why Choose Us?

• Links to industry
• Field trip opportunities
• Supportive staff with many years of industry experience